Prime Progress

Building an engaged and loyal audience through Solutions Journalism

Prime Progress is a solutions-focused media outlet rigorously documenting how people are responding to social problems in Nigeria. They aim to balance the narrative that seems to suggest that Nigeria’s problems are either hopeless or near hopeless and show how people are solving problems to encourage the replication of solutions.

As Prime Progress embarks on its NAMIP journey, we will share how they unlock new revenue streams through solutions journalism, audience and community building as well as their adventure into more data-driven storytelling.